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July Small Group Go To Market Leadership Mentoring Enrollment Now Open

Group Mentoring Interest and Enrollment Form My Summer ’17 small group Go To Market Leadership mentoring is now open for enrollment.  In these small groups of 4-7 participants, we will map out your path to building your leadership impact within your organization and beyond.  This group mentoring is perfect for early to mid-career marketers who need mentoring and a plan, or those making

Cybersecurity Go To Market Dojo Meetup #1 Takeaways, Thank Yous and Next Events

About forty Go To Market Professionals in cybersecurity gathered on June 21st for the first ever meet-up of the Silicon Valley Go to Market Dojo.  I must humbly say the event was a great success. Our guest speaker, Dr. Chenxi Wang discussed”Winning the Analyst Game- An Insider’s View”.  A former lead security analyst at Forrester, Chenxi then worked for several security

Forget THE Silver Bullet, to Breakthrough and Win, Tell Your Golden Story!

A client of my recently lamented, “I was really hoping we’d find a silver bullet”.  I asked her what she meant.  She said, “You know, the ONE thing we could say, the one sentence that would set us apart”. I said, “Well, there might not be a silver bullet(yet), but we’ve got a Golden Story!”.  The story that connects your uniqueness to the