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Part Yoda, Part Leonardo, Part MLK – The Split Personality of Great Go to Market Leaders

Go to Market leaders in organizations are invaluable.  You recognize them because they seem to anticipate your questions, they show the way to others,  they have their fingers on both the pulse of the market, and possesses and uncanny sense of what to do next to build and grow the business. Whether the CMO, the VP of Marketing, the Director of Product Marketing, the senior Field Marketing