Launching to Leading Featured on the Marketing Book Podcast

Host Douglas Burdett said in his commentary…

It’s (the Viewpoint Story) ingeniously simple, but not simple to develop. Fear not –  the book walks you through all the details of how to create and implement it. I found the viewpoint story concept so compelling that I’m implementing it for the marketing of my business. 

Hear the podcast today on Douglas’s site , on iTunes or GooglePlay .